INAPEM Angola Corporate Brochure

THE POWER OF COMMUNICATION IN ORGANISATIONAL TRANSFORMATION

At MyIdeas, we believe that powerful communications can transform organisations. That’s why we were excited to work with INAPEM (Instituto Nacional de Pequenas e Médias Empresas), one of Angola’s most important institutions dedicated to helping start-ups and SMEs succeed.

Our brief was clear: to help INAPEM increase its visibility, improve the impact of its communications with target audiences and drive greater engagement and compliance with its initiatives.

Through a comprehensive and strategic approach, we:
– Developed an effective communication strategy, perfectly aligned with INAPEM’s objectives and the needs of its audiences.
– Implemented a range of branded materials, from corporate brochures to event materials, ensuring consistency and professionalism.
– Developed a targeted social media strategy to amplify INAPEM’s voice and connect directly with SMEs and entrepreneurs.
– Provided hands-on training to enable INAPEM’s team to continue implementing the strategy, ensuring long-term success.

From refining the branding to implementing communication recommendations across multiple platforms, MyIdeas equipped INAPEM with the tools to increase awareness and strengthen its role as a trusted partner for Angolan businesses.

The result?
INAPEM is now able to communicate more effectively, inspire start-ups and provide even more effective support to SMEs, driving growth and success across Angola.